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CRM and CMS 2.0 collide in Destination CRM

A few weeks ago I was asked to put together an article for Destination CRM about my opinion of CMS 2.0 applications, which I titled, "CRM and CMS 2.0 Collide." Essentially, I talk about how a properly administered customer management system will create a rich ecosystem collectively maintained and enhanced by an entire organization.

And as we know, sharing knowledge builds better relationships with customers and helps companies run more efficiently. But I certainly don't want to give it all away here. Have a look at the article to get the full scoop.

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