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Social technology to become more embedded in the enterprise?

We've not only been talking about the future of enterprise social technology for the past few years here on our blog, but we've been supporting many global organizations in using it to achieve their business objectives.

These organizations understand how social technology can be used to manage, share, and collaborate on content. But they're not the only ones.

The movement toward the socialization of content is garnering increased attention and analysis. For instance, Joe Shepley recently covered this topic on CMSWire, identifying three new ways we will collaborate on documents over the next 18-24 months.

His analysis is insightful, and I'd encourage you to give it a read too. I thought his article took the discussion about enterprise social technologies from the abstract to the specific, focusing on how we can use social technologies to support improved document collaboration.

I had a few other thoughts for Joe too, which I left in a comment on the article. Give it a read as well, and the let me know if you come to a similar or differing conclusion.

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